When was the SVEP scheme launched?

The Start-up Village Entrepreneurship Programme (SVEP) was launched in 2016 under the Deendayal Antyodaya Yojana–National Rural Livelihoods Mission (DAY-NRLM).

What are the benefits of the SVEP scheme?

It provides skill training, business support services, and financial assistance to rural entrepreneurs to start and grow their businesses.

What is the rural entrepreneurship program?

It is a government initiative aimed at promoting business creation, self-employment, and economic development in rural areas.

SVEP is the Start-up Village Entrepreneurship Programme, designed to support rural entrepreneurs with training, mentorship, and funding.

Who are eligible for SVEP scheme?

Rural youth and members of Self-Help Groups (SHGs) under DAY-NRLM are eligible for the SVEP scheme.

What is the rural entrepreneurship development scheme?

It is a scheme focused on developing entrepreneurial skills and providing support to individuals in rural areas to start viable businesses.

When was the SVEP scheme launched?

The Start-up Village Entrepreneurship Programme (SVEP) was launched in 2016 under the Deendayal Antyodaya Yojana–National Rural Livelihoods Mission (DAY-NRLM).

What are the benefits of the SVEP scheme?

It provides skill training, business support services, and financial assistance to rural entrepreneurs to start and grow their businesses.

What is the rural entrepreneurship program?

It is a government initiative aimed at promoting business creation, self-employment, and economic development in rural areas.

SVEP is the Start-up Village Entrepreneurship Programme, designed to support rural entrepreneurs with training, mentorship, and funding.

Who are eligible for SVEP scheme?

Rural youth and members of Self-Help Groups (SHGs) under DAY-NRLM are eligible for the SVEP scheme.

What is the rural entrepreneurship development scheme?

It is a scheme focused on developing entrepreneurial skills and providing support to individuals in rural areas to start viable businesses.

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Startup Village Entrepreneurship Program – Government Support for Rural Startups.

Pragya Pathak

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Updated: 06-08-2025 at 5:30 PM

Start Up Village Entrepreneurship Programme

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The Indian government launched a programme called the Start Up Village Entrepreneurship Programme (SVEP). The start-up program has been designed specifically for young entrepreneurs, especially those who come from the rural parts of India.

Read more to find significant information about the government program, ranging from its meaning and answers to questions like what is startup entrepreneurship, to its beneficiaries and implementation.

Overview

The table below summarises certain significant details about SVEP that one should know.

Name of the program	SVEP
Full form	Start Up Village Entrepreneurship Programme
Start Up Village Entrepreneurship Programme launch date	2015
Component of	Deendayal Antyodaya Yojana - National Rural Livelihoods Mission (DAY-NRLM)
Under the management of	Ministry of Rural Development
Objective	To help young entrepreneurs from the rural parts of India

What Is Startup Entrepreneurship?

The answer to the popular question, ‘What is Startup Entrepreneurship?’, is that it is the process of building a business from the ground up. The startup process in entrepreneurship comprises several steps, such as generating a unique idea, doing market research, creating a business model, brainstorming practical measures to turn the idea into reality, and then launching it to the public. Hence, the startup process in entrepreneurship is one of the most crucial processes of building a successful startup.

What Is The Startup Village Entrepreneurship Program?

The Start Up Village Entrepreneurship Programme (SVEP) is a government program launched by the Government of India as a component of the Deendayal Antyodaya Yojana - National Rural Livelihoods Mission (DAY-NRLM) and is under the management of the Ministry of Rural Development. The Start Up Village Entrepreneurship Programme launch date was in the year 2015. The primary aim of SVEP is to aid young entrepreneurs, especially those who come from the rural parts of India, and are working on developing the rural areas.

Vision and Scope

The Start Up Village Entrepreneurship Programme was designed by the Indian government primarily to support at least 1 crore young entrepreneurs, especially those working in rural areas. The yojana also provides employment opportunities to around 2 crore individuals in various sectors. The program aims to create a holistic approach, which is made up of three major components. i.e., Knowledge, Advisory, and Finance.

In the first phase of SVEP between the years of 2015-19, the program is expected to work on helping around 1.82 lakh village enterprises in 125 blocks across 24 states and generate 3.78 lakh employment opportunities.

Objectives

There are some key objectives as outlined in the Start Up Village Entrepreneurship Programme PIB. Some of its major objectives are laid out below in brief points for one’s reference:

The govt program aims to help as many young entrepreneurs from rural areas as it can so that they can work on their innovative ideas for developing rural areas. The entrepreneurs are selected based on a certain fulfilment of criteria such as the model of the proposed enterprise, ICT techniques, tools for training, etc.
The Start Up Village Entrepreneurship Programme also provides entrepreneurs with funding opportunities and modes that they can use for building their respective businesses.
SVEP guidelines also outline the exact ways to help the entrepreneurs, especially during the first 6 months of their start-ups, wherein experts also visit to impart professional knowledge.

Beneficiaries

Start Up Village Entrepreneurship Programme targets all those individuals who are from a low socio-economic status and are interested in entrepreneurship. Preference is given to people under schemes like MGNREGA, marginalised communities, women, SC/ST communities, and rural artisans.

Implementation

The Start Up Village Entrepreneurship Programme is managed by both DAY-NRLM and the Ministry of Rural Development. The program is implemented in the following ways:

A Block Resource Centre - Enterprise Promotion (BRC-EP), a self-funded revenue establishment, is established to monitor the working of SVEP, and a Block Level Federation (BLF) is also established as one of the institutional platforms.
Following the SVEP guidelines, BRCs are supported by bank coordination systems.
The program operates through digital platforms so that every action can be recorded and monitored, and hence, transparency and accountability can be maintained.
Entrepreneurs are given seed capital from the Community Investment Fund (CIF) till the business grows.

Conclusion

The Start Up Village Entrepreneurship Programme is one of the most essential programs launched by the government. The sole aim behind its existence is to provide support to young entrepreneurs from rural areas so that they can fulfil their dreams of developing their native places.

Indirectly, Jaagruk Bharat also shares the same essence as programs like SVEP. i.e., helping individuals fulfil their lifelong dreams and aspirations. Jaagruk Bharat is working on helping the people of India access government schemes designed for them as per their needs and truly utilise what has been made available for them.

Stay updated with Jaagruk Bharat to get the latest information on government healthcare schemes and more, and reach out to us via our community page if you have any questions.

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